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« May 2006 | Main | December 2006 »

Viva Las Vegas and Webmaster World

It seems like I just got home from DMA06 in San Francisco, CA and now I'm off tow Vegas again for Webmaster World. Vegas boggles my mind. I don't gamble, bars and nightclub entertainment are not for me, but even so I always have a wonderful time in Vegas. It is the people-watching capital of the US. I also can't remember having a bad meal in Vegas.

Pubcon should be fun. I'm on three panels -- blogging, podcasting and duplicate content issues. All three are areas that I have had recent relevant experience. Large changeable sites almost all have duplicate content issues that must be dealt with. They are one of the most interesting and challenging technical puzzles in search -- how to not be penalized for having duplicate content by search engines.

Before I go; however, I still have a lot of work to get done, sooo it will be heads down again for a little while longer.

Gone for Too Long

Anyone who looks at this post will realize that this blog has been neglected for an extremely long period of time -- many reasons, no excuses. Recently, I have been deeply immersed in doing what I really enjoy -- working.

Search marketing is a fascinating discipline, and the more you work at it, think about it, analyse search data, the better you get at it and the more rewarding it becomes. That is why it has gripped me for over ten years now. It is fundamentally a marketing discipline, but it merges right and left brain activities.

I don't write code and highly respect those who do, but have a now over 25 year fascination with computer technology. I fondly remember a very smart colleague, Rich Huizenga, sadly deceased now, who would patiently explain programming logic and routines to me so that I could get the right data pulled from the huge mainframes into data tapes for my clients. It left me awed by the power of how technology could sift through such huge volumes of data.

I am still fascinated, and the volumes of data sifted have grown ever larger. Understanding the sifting process and how it applies to marketing is keeping me heads down working. I suspect it will for some time to come.

Podcasting at Weekly Insight

When Jeff Molander asked me to join in a weekly podcast, Weekly Insight  with a group of affiliate marketers, I had no idea what to expect. I knew that I had always found lots to talk about with Jeff and never enough to cover all of the topics of mutual interest. Little did I know that I would join a weekly call with such a fun group. It is a blast. We seldom keep it short, but some of the conversations are too good to end. I find myself looking forward to these calls. Download the podcast and join the fun.