MassWIT's Thursday, May 12 networking event will focus on blogging. I'll be sharing with this group of women professionals in business and technology some of the lessons that I have learned writing my new book -- Business Blogs: A Practical Guide. In writing the book, my co-author Bill Ives and I interviewed over 70 bloggers to get a perspective on how individuals and organizations are using blogging to further their missions. In most discussions on blogging, the focus is either on a few examples or on the technology. I believe that this presents too narrow a point of view. The blogging technology simply enables the user to creatively present ideas.
I'm looking forward to this event. It should be fun!